Do you believe in big ideas?
The Empathy Effect -- a social enterprise -- is committed to a simple truth: a promise to practice the Golden Rule; a vow to do unto others as you would have them do unto you. It's called the #EmpathyPledge.
Symbolized by a pin, the pledge is a promise to practice one act of empathy every day.
Wear your pin as a badge of honour or give it as a gift. But above all, wear it with pride. Because although the world can be cruel, it is so much more beautiful when glimmers of empathy punctuate the darkness.
For more information about The Empathy Effect, visit www.empathy.kimsmiley.com